Heiko Keppel | Think Blue.

Client/Brand:	Volkswagen
Project:	Think Blue.
Date:	July 2009
Agency:	argonauten G2
Role:	Creative Lead, Concept, Design
URL:	http://goo.gl/lVEz

Different typologies of drivers lead to different driving behaviours. At the end of each story there is a recommendation for one car of the new Volkwagen series Bluemotion Technologies. Additionally, the user gets tipps for his daily routine depending on what kind of driver he is.
In collaboration with Corinna Vidic

Photography: Frank Bauer